About the Exhibition

The Legacy of the Bi-Annual Jewellery Event

A bustling retail store with numerous customers exploring a vast array of products, contributing to an enjoyable shopping experience.
A diverse group of people stands in front of a jewelry counter in a busy mall, showcasing elegant watches and accessories.
A large billboard advertising watches and jewelry, with a parked car in front of it.
A man and a woman stand together in front of a jewelry display featuring watches and various jewelry pieces.
Inside a busy mall, shoppers of various backgrounds explore a showcase of elegant jewelry and watches.
A diverse group of people browses a jewelry display in a retail store, surrounded by an array of shopping options.
A bustling retail store with numerous customers exploring a vast array of products, contributing to an enjoyable shopping experience.
A diverse group of people stands in front of a jewelry counter in a busy mall, showcasing elegant watches and accessories.
A man and a woman stand together in front of a jewelry display featuring watches and various jewelry pieces.
Inside a busy mall, shoppers of various backgrounds explore a showcase of elegant jewelry and watches.
A diverse group of people browses a jewelry display in a retail store, surrounded by an array of shopping options.
Expo Centre Sharjah Logo
Sharjah Champer of Commerce Industry Logo

Event Overview

The Growth of the Middle East Jewellery Industry’s Flagship Event

The Watch and Jewellery Middle East Show is the region’s essential central platform. Founded in 1993, this is the largest and longest-running event of its kind, defining luxury standards for three decades.

This influential Sharjah jewelry show is the only bi-annual exhibition designed to capture all major jewellery buying seasons, including the crucial spring and year-end sales. This unique frequency ensures maximum opportunity for your annual business growth.

The show’s core mission is to showcase the latest design and trends in watches, jewellery, gold, precious stones, and diamonds. It is supported by enviable exhibitor retention rates and the strong reputation of Expo Centre Sharjah.
Secure Your Stand
Register to Visit

About the Exhibition

Expo Centre Sharjah’s Premier Bi-annual Luxury Goods Platform

The bi-annual exhibition is a comprehensive showcase of global luxury, featuring the latest in watches, jewellery, gold, precious stones, and diamonds. This platform is dedicated to fostering growth in the Middle East jewelry industry. The Watch and Jewellery Middle East Show is the essential, bi-annual platform connecting over 500 international brands directly with trade buyers and visitors from around the world. Organised by Expo Centre Sharjah, the event has been the definitive source for discovering unparalleled craftsmanship and global trends since 1993.

500 Brands

+1,800Trade Visit

+30,000Sqm

What to expect

The Best of Global Luxury for Every Trade Buyer and Discerning Visitor

  • Global Brand Discovery
    Explore collections from over 500 international brands and master jewellers. Discover the latest watches, gold, and precious stones that set the agenda for the season.
  • Exclusive Event Attractions
    Witness special features unique to the show. Take part in the Mega Prize Raffle, see rare archival pieces, and experience luxury events planned for our guests.
  • Targeted Sales Leads
    Access 1,800+ verified trade buyers and high-net-worth collectors. This is your essential platform for generating sales leads and securing international distribution partnerships.
A stylish watch nestled in a brown box, complemented by blue leather straps
  • Unparalleled Networking
    Connect directly with industry leaders, designers, and artisans from over 21 countries. Build relationships that drive your brand or collection forward in the Middle East jewelry industry.
Secure Your Stand
Register to Visit

Why Attend - exhibitor

Your Essential Platform for Growth in the Middle East Jewelry Industry

Generate Valued Leads

Connect directly with 1,800+ verified trade buyers and high-net-worth individuals. Secure critical sales leads and distribution agreements essential for annual targets.

Bi-annual Opportunities

Leverage the only bi-annual exhibition that allows your brand to tap into both the crucial spring and year-end sales seasons in the region.

Access Global Visibility

Showcase your collections alongside 500+ international brands from over 52 countries. Gain unparalleled international visibility in the region’s largest market.

Fortify Brand Authority

Position your brand at the longest-running, most influential Sharjah jewelry show since 1993. Build immediate trust and credibility with discerning clients.

Meet Exclusive Clientele

Gain direct access to the region's most affluent buyers, including rich and royal families and private collectors, who await new trends.

Tap Affluent Market Data

Engage with a market powered by the highest disposable income per capita in the region. Your ideal platform for selling luxury watches and diamonds.
Secure Your Stand

Why Attend - Visitor

Your Exclusive Access to Global Jewellery Trends and Luxury Collections

Precious Prizes

Your attendance is your entry into the Mega Prize Raffle. Stand a chance to take home an exclusive, prestigious luxury asset from the exhibition.

Latest Industry Trends

Be the first to witness the newest design and trends in gold, diamonds, and precious stones. Stay ahead of the curve in luxury fashion and collecting.

Guaranteed Quality

Meet exhibitors committed to quality. The Watch and Jewellery Middle East Show provides a trusted platform for securing authentic, high-value luxury items.

Unparalleled Variety

Experience the largest variety of collections, from investment-grade timepieces to unique pieces perfect for special occasions or building your personal luxury collection.

Global Collections

Explore over 500 international brands and master jewellers in one place. Access high-quality jewellery and watch collections without leaving the UAE.

Essential Networking Hub

Trade visitors can connect with artisans, designers, and industry experts. Build valuable relationships and gain insights into the future of the Middle East jewelry industry.
Register to Visit

Organisers, Supporters and Partners

Elite partners United to Drive Event Excellence and a Seamless Visitor Journey

Organisers & Supporters

EXPO Centre Sharjah Logo
Sharjah Chamber of Commerce & Industry Logo

Media Partners

my UAE guide Logo
The New Jeweller UAE Regular Logo

Official Hotel Partners

Novotel Hotels & Resorts Sharjah Expo Centre Logo
Pullman Hotels And Resorts Sharjaho Logo
Explore Partnership Opportunities

Win PRECIOUS Prizes

Experience the Show’s Signature Grand Attractions

Visit, Shop & Win!

Every edition of the Watch and Jewellery Middle East Show features incredible attractions, including daily prize draws for visitors. Participation in the Mega Prize Raffle is unlocked by qualifying luxury acquisition on the show floor.

Register your visit today, your next treasured possession could be waiting for you.

Register to Visit

Subscribe to Our Newsletter

Stay ahead in the Middle East jewelry industry. Get the latest information on gold and diamond trends, exclusive brand reveals, and vital updates about the bi-annual jewelry event delivered directly to your inbox.